Peer-to-Peer Networking Showcase
Have a great business idea you are driven to share with other entrepreneurs and small business owners? In addition to the wealth of small business information, articles, tools and resources already on www.NJSBDC.com, the NJSBDC’s Information Services Center is looking for your focused small business content.
We are looking to highlight innovation and best practices from entrepreneurs and small business owners with stories to tell. Please review the following list of our goals, along with “do’s and don’t’s” to see if they inspire you to submit your article for submission.
Articles will be credited to the author with a byline, contact information, including a hypertext link, e-mail link will be displayed.
Although we’re utilizing the concept of Peer-to-Peer networking, this is no Napster, so we’re only looking for your original content or articles we have explicit permission from the author to publish on the web site. We reserve the right to review all submissions and reject any submission for any reason.
Please review the existing content at www.NJSBDC.com for a better understanding of the nature of our online resources. Please call 800/432-1565 or e-mail webmaster@NJSBDC.com with any questions or to discuss your submission.
Networking with your peers in the small business community is a great way to share information, interact and establish yourself as an authority on a topic. If you have a story to tell and want to reach other small businesses, write it up today and start to network!
| Goals | Do’s | Don’t |
| Practical | We want to provide educational and informational ideas, citing real life examples where possible. | Not overly academic or purely theoretical. |
| Rea$onable |
Recommendations may require investment or realignment of budgetary resources. |
Must not include multi-million dollar “solutions” or pricey features without a foreseeable ROI. |
| Strategic | Reference business plan and current economic/industry trends with one to three year outlook. | Projections should have a realistic basis, not conjecture. Break even point should be within two years for a new venture or business activity. |
| Legal | Describes established procedures that are permissible and acceptable. | We can’t advise questionable practices that could mean trouble for entrepreneurs |
| Innovative | Describe what’s working for your business or clients. New trends and concepts are great. |
Must entail sound business practices and a plan for sustained success, not just short term profits. |
| Ethical | Solves problem for targeted market segment, providing a service for society in general or benefits specific needy/worthy group. | See “Legal” above for starters then consider whether product, good, and/or service provides benefits to others. |
| Technology | Utilize current technology to enhance efficiencies. Can be technology businesses. | Descriptions won’t help our reader if they’re overly technical or filled with jargon. Shouldn’t be entirely industry specific. |
| General | Offer solutions or at least describe strategies that entrepreneurs can understand or implement on their own | Can’t be purely advertising for specific good/service/product offered by author. |
