International Trade Specialty Practice

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International Trade Specialty Practice





NJSBDC International Trade

 

The NJSBDC International Trade Specialty Practice provides one-to-one counseling and a three-class course covering the essential aspects of International Trade. We add additional workshops throughout the year. Contact our International Trade Lead Consultant, Roger S. Cohen, to discuss how we can help you. To register for our classes, please select your class from the lists below.

 

 

Roger Cohen - NJSBDC International Trade Lead Consultant

NJSBDC Lead International Trade Consultant

Roger S. Cohen

Roger S. Cohen is the Lead International Trade Consultant for the NJ Small Business Development Centers (NJSBDC) and President of Cohen International. For over twenty-five years, Roger has helped clients develop all sorts of international business – from fine art, through currency printing machines, to xylophones and zebrawood. Mr. Cohen is credited with initiating the United States Postal Service international project that resulted in the popular "self-sticking" postage stamps. Millions of tongues are now being spared the aftertaste of glue, thanks to Roger's efforts. You can contact us at (973) 353-1927.

 


 

Is your business ready to leap into global markets? Whether you are a buyer or seller, you must assess the risks and opportunities for your business in the global economy.  

 

Demystifying International Trade- How to Get Started and How to Expand

How to Get Started and How to Expand:

This workshop covers the fundamentals of international trade. We will cover topics for both beginning and accomplished exporters and importers – including marketing, sales, pricing and distribution.

UPCOMING DATES:  

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Monday, September 15, 2014

10:00 am – 1:00 pm

Totowa Business Complex

930 Riverview Drive, Suite 250

Totowa, NJ 07512

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Monday, October 13, 2014

1:00 pm – 4:00 pm

The College of New Jersey

Paul Loser Hall, 2000 Pennington Road

Ewing, NJ 08628

 

Getting the Most from International Reps, Agents & Distributors

How to Expand Your Reach Abroad:

This workshop covers the practical aspects of how to work with representatives, agents, distributors, and other resources. Learn how to increase your reach by working with sales professionals.We recommend that students take Demystifying International Trade prior to this session.

UPCOMING DATES:  

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Tuesday, September 16, 2014

10:00 am – 1:00 pm

Totowa Business Complex

930 Riverview Drive, Suite 250

Totowa, NJ 07512

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Monday, October 27, 2014

1:00 pm – 4:00 pm

The College of New Jersey

Paul Loser Hall, 2000 Pennington Road

Ewing, NJ 08628

 

Basics of International Payments and Risks – Incoterms

Understanding the Language of International Commerce:

This workshop provides an overview of international payments and international commercial terms – INCOTERMS – the international languages of how to buy, sell, deliver and get paid, and how to transfer risk. These are the fundamental building blocks of how to transact international business.

UPCOMING DATES:  

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Wedsnesday, September 17, 2014

10:00 am – 1:00 pm

Totowa Business Complex

930 Riverview Drive, Suite 250

Totowa, NJ 07512

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Monday, November 3, 2014

1:00 pm – 4:00 pm

The College of New Jersey

Paul Loser Hall, 2000 Pennington Road

Ewing, NJ 08628

 

Basics of International Branding with Product Images

Telling Your Story in Global Markets:

How do well-known companies promote their product brands differently in international markets? What is international branding? How does it compare with advertising? When do companies use brand confusion? Using images and photos, we will examine examples of the branding of identical products in different markets. How does an overnight delivery service promote themselves in the United States and Japan? How about Haagen-Dazs ice cream or Bridgestone Tires? What about "Death To Vampires!" movies?

UPCOMING DATES:  

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Thursday, September 18, 2014

10:00 am – 1:00 pm

Totowa Business Complex

930 Riverview Drive, Suite 250

Totowa, NJ 07512

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Monday, November 10, 2014

1:00 pm – 4:00 pm

The College of New Jersey

Paul Loser Hall, 2000 Pennington Road

Ewing, NJ 08628

 

 

Feel free to contact Shy Hopkins at (973) 353-1414 or shopkins@njsbdc.com

to confirm registration or for more information.

 

 

Need More Information on

International Trade?

US Department of Commerce – http://export.gov/

The Basic Guide to Exporting – http://export.gov/basicguide/

International Chamber of Commerce – Incoterms 2010 – http://www.iccwbo.org/products-and-services/trade-facilitation/incoterms-2010/

 

 

Expert International Trade Consulting –

No Cost

Expert International Trade Consulting - NO COST

NJSBDC’s lead International Trade consultant, Roger Cohen,

is available to meet 1 – to – 1 with you at no cost!

Complete the Request for Consulting form online or call (800) 432-1565.

 

 

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