International Trade Specialty Practice
The NJSBDC International Trade Specialty Practice provides one-to-one counseling and a three-class course covering the essential aspects of International Trade. We add additional workshops throughout the year.
Contact our International Trade Lead Consultant, Roger S. Cohen, to discuss how we can help you.
To register for our classes, please select your class from the lists below.
NJSBDC Lead International Trade Consultant
Roger S. Cohen
Roger S. Cohen is the Lead International Trade Consultant for the NJ Small Business Development Centers (NJSBDC) and President of Cohen International. For over twenty-five years, Roger has helped clients develop all sorts of international business – from fine art, through currency printing machines, to xylophones and zebrawood.
Mr. Cohen is credited with initiating the United States Postal Service international project that resulted in the popular “self-sticking” postage stamps. Millions of tongues are now being spared the aftertaste of glue, thanks to Roger’s efforts.
You can contact us at (973) 353-1927.
Is your business ready to leap into global markets? Whether you are a buyer or seller, you must assess the risks and opportunities for your business in the global economy.
Demystifying International Trade- How to Get Started and How to Expand
How to Get Started and How to Expand:
Upcoming Dates: Monday, April 7, 2014 | 10:00 am – 1:00 pm | Totowa Business Complex, 930 Riverview Drive, Suite 250, Totowa NJ 07512
Getting the Most from International Reps, Agents & Distributors
How to Expand Your Reach Abroad:
Upcoming Dates: Wednesday, April 9, 2014 | 10:00 am – 1:00 pm | Totowa Business Complex, 930 Riverview Drive, Suite 250, Totowa NJ 07512
This workshop covers the practical aspects of how to work with representatives, agents, distributors, and other resources. Learn how to increase your reach by working with sales professionals.We recommend that students take Demystifying International Trade prior to this session.
International Letters of Credit and INCOTERMS
Understanding the Language of International Commerce:
Upcoming Dates: Friday, April 11, 2014 | 10:00 am – 1:00 pm | Totowa Business Complex, 930 Riverview Drive, Suite 250, Totowa NJ 07512
This workshop provides an overview of international payments and international commercial terms – INCOTERMS – the international languages of how to buy, sell, deliver and get paid, and how to transfer risk. These are the fundamental building blocks of how to transact international business.
International Branding – Visual Images
Telling Your Story in Global Markets:
Upcoming Dates: Wednesday, April 16, 2014 | 10:00 am – 12:00 pm | Totowa Business Complex, 930 Riverview Drive, Suite 250, Totowa NJ 07512
How do well-known companies promote their product brands differently in international markets? What is international branding? How does it compare with advertising? When do companies use brand confusion? Using images and photos, we will examine examples of the branding of identical products in different markets. How does an overnight delivery service promote themselves in the United States and Japan? How about Haagen-Dazs ice cream or Bridgestone Tires? What about “Death To Vampires!” movies?
Feel free to contact Shy Hopkins at (973) 353-1414 or email@example.com
to confirm registration or for more information.
Need More Information on
US Department of Commerce – http://export.gov/
The Basic Guide to Exporting – http://export.gov/basicguide/
International Chamber of Commerce – Incoterms 2010 – http://www.iccwbo.org/products-and-services/trade-facilitation/incoterms-2010/
Expert International Trade Consulting –
NJSBDC’s lead International Trade consultant, Roger Cohen, is available to meet 1 – to – 1 with you at no cost!
Complete the Request for Consulting form online or call (800) 432-1565.
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