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Behind most export success stories is a plan. Whether formally written down, or sketched out informally at a meeting of your management team, an international business plan is an essential tool to properly evaluate all the factors that would affect your company's ability to go international.
An international business plan should define your company's:
Creating an international business plan is important for defining your company's present status, internal goals and commitment, but is also required if you plan to seek export financing assistance. Preparing the plan in advance of making export loan requests from your bank can save time and money. Completing and analyzing an international business plan helps you anticipate future goals, assemble facts, identify constraints and create an action statement. It should also set forth specific objectives, an implementation timetable and milestones to gauge success.
Funded in part through a cooperative agreement with the U.S. Small Business Administration. Additional funding is provided through the Rutgers Business School: Graduate Programs-Newark and New Brunswick. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA.
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