NJSBDC Helps New Jersey
Small Businesses Grow
Get NO-COST, 1-on-1 consultation from NJSBDC's business experts who work with you until you have fulfilled your business goals. NJSBDC will assign business experts that will focus on key elements of your company and help you grow.
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What We Offer
The NJSBDC will be the leading statewide organization in delivering business advisory services and training to established and new small to mid-sized businesses, and high-impact, growth-oriented businesses.
Watch Our Story
Counseling
Whether you’re expanding your business or starting a new venture, NJSBDC consultants can provide your small business with personalized guidance on a variety of diverse matters. We have the ability to equip your establishment with the resources and tools necessary in order to get you to the next level. We offer comprehensive solutions and services for new and existing businesses, as well as strategies for accelerating your growth. Explore our counseling options below, and choose which path is a best fit for you.
Explore Counseling Options →
Events
Reading articles and watching videos are a great way to learn the basics of business. But to move beyond this, it’s important to get the right training. With NJSBDC, you have the ability to attend workshops, seminars, webinars, and networking events. In this workshops, we will cover everything from marketing and social media to financing and making business plans. Our workshops and events are the best place to increase your knowledge while networking at the same time.
Check Out Our Events Schedule →
Resources & Data
The Tool Kit can be used as a resource tool for any stage of your business life cycle. These seminars and training courses are offered directly from the SBA.gov website and are designed to help you grow your business and succeed. This tool kit consists of resources for both new businesses as well as existing businesses.
Get The Tools →How It Works
Request Counseling
Request counseling and we'll match you with an NJSBDC business consultant specific to your business needs.
Grow Your Business
Your dedicated NJSBDC business consultant will work with you to help grow your business to the next level!
Stats
Counseled 15,798 clients
(on-on-one)
Delivered 59,033 total
counseling hours
14,095 of all clients were
established businesses
1,049 clients of NJSBDC
started a new business
Sponsored 2,198 training
sessions statewide
38,219 training
seminar attendees
4,255 total jobs
supported
Facilitated $318,596,295
in total financing (loans & equity) for its clients
Clients generated more
than $6.5 billion in sales
revenues
Summarized impact of the program (October 1, 2019 – December 21, 2021)
What Our Clients & Partners Say
Upcoming Events
USDA RD Value Added Producer Grant (VAPG)
USDA RD Value Added Producer Grant (VAPG) application window is currently open. VAPG is designed to...
Register →AI Masterclass PART 2: The AI CEO Toolkit: Leverage Generative AI to Accelerate Your Business Growth
March 06, 2026Ready to stop working harder and start working smarter? This hands-on workshop is your roadmap to h...
Register →USDA NJ Rural Business Academy Info Session
March 06, 2026Join us for the USDA RBA Information Webinar, designed to provide a clear & comprehensive overvi...
Register →Make Mine A Million Dollar Business
March 10, 2026Small businesses don't become million-dollar companies by accident-they do it through strategy, clar...
Register →Retail Business MasterClass Part 2: Product Development
Wednesday, March 11Retail Business MasterClass Part 2: Product Development, Sourcing and Pricing Strategies This webina...
Register →Credit to CapitalT: Building Personal & Business Credit That Works for You
March 11, 2026Credit isn't just a score-it's a strategy. In this powerful two-hour workshop, you'll learn how to t...
Register →Alcanza tu Libertad Financiera Creando un Presupuesto Efectivo
March 11, 2026Aprende a tomar el control de tus finanzas personales mediante la creación de un presupuesto claro,...
Register →Financial Education Workshop-Business Plan Review
March 12, 2026This is an event designed to help small business owners unlock the resources they need to grow and t...
Register →2026 NJThrivesVEE Stakeholders' Conference - HUB DEMO-FACEBOOK LIVE
March 12, 2026The NJThrives Virtual Entrepreneurship Ecosystem (NJThrivesVEE) is an online statewide entrepreneurs...
Register →Smart Business Plan Workshop - Introduction/Marketing (Spring Cycle)
March 13, 2026The NJSBDC at Rutgers-Newark Smart Business Plan Workshop is offered in 5 hour. This cycle will be h...
Register →Marketing Strategies for Small Business
March 14, 2026This 15-hour comprehensive overview covers the complete marketing functions of a business. Learn abo...
Register →Winning Public Federal Contracts
Monday, March 16This all-day training course will provide growth-focused small businesses with an in-depth understan...
Register →How to Start a Business in New Jersey
March 16, 2026Thinking about starting a business? Join us for an in-person workshop designed to guide you through ...
Register →Creating an Operations System for Your Business:How to streamline daily tasks and improve efficiency
March 17, 2026...
Register →Creating an Operations System for Your Business:How to streamline daily tasks and improve efficiency
March 17, 2026...
Register →Financial Education Workshop-Business Plan Presentation
March 18, 2026This is an event designed to help small business owners unlock the resources they need to grow and t...
Register →2026 RESOURCES FOR GROWTH
March 18, 2026Connect one-on-one with various Government Agencies, Technical Assistance Providers and Lenders to s...
Register →Business Finance Basics Level 1: Master Cash Flow
Pricing, and Monthly SystemsDate: 3/18 Time: 4-5 pm Title: Business Finance Basics Level 1: Master Cash Flow, Break Even, Pricin...
Register →Explora Servicios Financieros Empresariales para Impulsar tu Negocio
March 18, 2026Conoce las herramientas y soluciones financieras disponibles para ayudarte a fortalecer, estabilizar...
Register →WEN Business Breakfast
March 19, 2026Behind every successful woman there is an empowering story!" The Women Entrepreneurs' Network (WEN) ...
Register →Smart Business Plan Workshop - Financial Pt 1 & 2 (Spring Cycle)
March 20, 2026The NJSBDC at Rutgers-Newark Smart Business Plan Workshop is offered in 5 hour. This cycle will be h...
Register →NJThrivesVEE Connect & Inspire Breakfast Meetup
March 25, 2026NJThrivesVEE Connect & Inspire Breakfast Meetups are an opportunity for Entrepreneurs & Smal...
Register →Master Your Financial Future Through Credit Management
March 25, 2026Take control of your financial future by learning how to manage and leverage credit effectively. Thi...
Register →Cafe Nexus-250/FIFA
March 26, 2026Join us at Café Nexus! This is a unique opportunity to come together and build a strong ecosystem o...
Register →Food Truck Academy
April 01, 2026Webinar Descriptions: . Food Truck Academy: Introduces the basics of starting and managing a food t...
Register →Small Business Guide to Intellectual Property Webinar
April 01, 2026If you have an idea, product or service that you really believe in, you want to protect it. The Inte...
Register →Achieve Financial Freedom by Creating an Effective Budget
April 01, 2026Take control of your finances and build a strong financial foundation by learning how to create and ...
Register →AI Masterclass PART 3: Digital Marketing & Social Media with AI
April 03, 2026#AI Masterclass - Part 3: Digital Marketing & Social Media with AI This webinar equips small and...
Register →Business Start-Up
April 04, 2026If you are a New Jersey entrepreneur who is planning to start or has recently started a small busine...
Register →Certifications for Small Business Owners: FIFA and 250 Celebration Edition
April 08, 2026Certifications for Small Business Owners: Learn what certifications to get to make you more competit...
Register →Retail Business Masterclass PART 3: Visual Merchandising; Sales & Customer Service &; Retail KIPs
April 08, 2026This intensive three-hour workshop is designed for retailers ready to strategically position their b...
Register →Certifications for Small Business Owners: Learn what certifications to get to make you more competit
April 08, 2026This class explains the key state of New Jersey and federal certifications that can help small busin...
Register →Explore Business Financial Services to Grow Your Business
April 08, 2026Discover financial opportunities and solutions designed to support the growth, stability, and expans...
Register →Talk Tax with the IRS
April 09, 2026. New Entrepreneur Program . Recordkeeping, definition of business income, small business resources,...
Register →First Step to Entrepreneurship Q&A
April 11, 2026First-Step to Entrepreneurship Q & A is the NJSBDC at Rutgers-Newark interactive webinar for all...
Register →Four Costly Gaps in Everyday Agriculture Operations and How to Close Them
April 14, 2026Title: Four Costly Gaps in Everyday Agriculture Operations and How to Close Them Description: This s...
Register →Mercer County Connect & Grow
April 14, 2026Join us for Mercer County Connect & Grow, a dynamic session designed to empower entrepreneurs an...
Register →Digital Marketing For Youtube
April 21, 2026In this webinar we will walk through the steps of digital marketing plan creation. As part of this ...
Register →Digital Marketing For Tik Tok
April 21, 2026In this webinar we will walk through the steps of digital marketing plan creation. As part of this ...
Register →A Business Plan
April 25, 2026Even the most skeptical banker can be persuaded positively with a convincing business plan. Comprehe...
Register →NJThrivesVEE Virtual Business Speed Networking
April 29, 2026NJThrivesVEE Virtual Business Speed Networking Description: The NJThrivesVEE Virtual Business Speed ...
Register →AI Masterclass PART 1:Introduction to AI & Tools 4 Productivity
May 01, 2026#AI Masterclass - Part 1: Introduction to AI & Tools for Productivity This beginner-friendly web...
Register →Financing A Small Business
May 02, 2026Interested in starting a business or expanding an existing business? Need financial assistance? This...
Register →Exploring Business Ownership Through Franchising Webinar
May 07, 2026Are you considering entrepreneurship as a career option in 2025, but want a proven business model to...
Register →Microloans & Alternative Lending Option Webinar
May 07, 2026Finding the right sources for capital in the current economic situation has been a constant challeng...
Register →Recordkeeping for Small Business
May 09, 2026This workshop is ideal for business owners wanting to perform basic record keeping, and understandin...
Register →LinkedIn: Connect and Engage for Growth
May 12, 2026This session will focus on using the LinkedIn to establish your reputation as an expert and reach yo...
Register →Social Media Principles for Business: Facebook/Instagram
May 12, 2026In this webinar we will walk through the steps of digital marketing plan creation. As part of this ...
Register →Current Government Contracting Opportunities in NJ
May 12, 2026Date: 5/12 Time: 4-5 pm Title: Current Government Contracting Opportunities in NJ Description: Find ...
Register →Building Reliable Rural Workforces in Seasonal and Resource-Constrained Environments
May 13, 2026Title: Building Reliable Rural Workforces in Seasonal and Resource-Constrained Environments Descript...
Register →Available Grants for Small Businesses: Understand types of grants
and how to prepare, Tuesday...
Register →Available Grants for Small Businesses: Understand types of grants
and how to prepare, Tuesday...
Register →Content Marketing That Converts Customers
May 21, 2026Date: 5/21 Time: 4-5 pm Title: Content Marketing That Converts Customers Description: This session c...
Register →NJThrivesVEE Connect& Inspire Breakfast Meetup
May 27, 2026Rutgers Business School - New Brunswick 100 Rockafeller Rd, Piscataway, NJ 08854 Lounge 5001Fee: N...
Register →Foodpreneur: Recipe For Success Webinar
June 03, 2026This webinar is tailored to new food entrepreneurs who have a great food, beverage or consumer idea ...
Register →Food Innovation
June 03, 2026Webinar Descriptions: . Food Innovation : Explores innovative approaches to growing a food business...
Register →Featured Posts
Resources
Unlock the tools to achieve your business’s greatest potential.

Blog
Join the Official NJSBDC State Office Newsletter for exclusive small business news, training & events, and exclusive resources.
Explore Blog →
Resources Hub
Explore a rich library of content on registering, hiring, funding and more.
Check Out Our Resources Hub →NJSBDC Podcast
The Not So Small Business Podcast will make you aware of all available resources as well as educate you on the latest trends, opportunities, and potential obstacles on your path to success.
Listen To Our Podcast →



















